Back the bid, new signs on Coventry ring road

Monday October 23, 2017 at 8:54am
One of the two signs being installed.
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Harris Signs has just produced and installed two giant signs on Coventry’s ring road aimed at raising awareness of the city’s bid to become UK City of Culture in 2021.

The team behind the bid commissioned the two signs to coincide with the submission of the final bid document to the Department for Digital, Culture, Media and Sport (DCMS).

The city will know the outcome in December. 

Councillor George Duggins, Leader of Coventry City Council said: “The city is right behind the bid and the new messaging on the city’s iconic ring road will reinforce this and raise awareness to the thousands of motorists visiting the city centre each day.

“As a council, we’re committed to doing everything we can to make it clear to everyone, be they city residents, or those working and visiting the city, that we’re backing the bid 100%.

“We know Coventry people are just as passionate about their city too and with anticipation and excitement growing, people are becoming more aware as to just what capturing the title will mean for the city, especially in terms of economic benefit, additional tourism and showcasing our city nationally and internationally.”

The two signs were printed directly onto aluminium laminate using the companies Durst printer and were installed overnight on two high level bridges.

You can keep up to date and show your support for the bid by following @coventry2021 on Twitter, Instagram and Facebook

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Contact: Harris Signs Group Ltd, Springfield Rd, Coventry. CV1 4GN Tel: 024 7622 9950 Fax: 024 7622 9960 email:
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